A Constructive Critique of Sunrun’s New Animated Ad Campaigns

Sunrun has been recently spending a lot of money on animated videos, brand ambassadors, and billboard ads — as they should. If you’re trying to beat the current residential solar installer leader (with the initials S.C.), you have to spend brand awareness marketing dollars, and you have to “stand out and educate,” as I always say. As much as I love

via Renewable Energy News – RenewableEnergyWorld.com http://ift.tt/WUbd7D

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